Ira Bolshakova
Ira Bolshakova
Ira Bolshakova
B2B Product Designer with a PM mindset and a user's vision. I think in experiments, design for iterative dev-friendly delivery, and measure what matters. Whether it’s untangling legacy chaos or experimenting towards product-market fit, my goal is to make it work, not just look good.
B2B Product Designer with a PM mindset and a user's vision. I think in experiments, design for iterative dev-friendly delivery, and measure what matters. Whether it’s untangling legacy chaos or experimenting towards product-market fit, my goal is to make it work, not just look good.
Market & User research
Market & User research
Market & User research
Experiment design
Experiment design
Experiment design
Data analysis
Data analysis
Data analysis
Design systems
Design systems
Design systems
UI design
UI design
UI design
AI prototyping
AI prototyping
AI prototyping
Sprint planning
Sprint planning
Sprint planning
Workshop facilitation
Workshop facilitation
Workshop facilitation
Async design reviews
Async design reviews
Async design reviews

MO, Support Specialist
Mar 12th 2024
@Ira Working on finalising the help docs with updates of the new Feedback canvas and it's soooooooooooo clean. Awesome job to anyone else involved in the process! ❤️
🙌
7

MS, CMO
May 11th 2025
I've just been hit my a compulsion to share some love for @Ira. I honestly think that ProdPad is looking soooo much nicer these days thanks to her design powers. 👩🎨 The UI feels elevated and fresher. Loving your work Ira.
🙌
6
❤️
7
💯
6

RC, Sales Manager
Aug 20th 2024
Thanks @Ira the speed in which you're getting ideas from feedback down to sketches is amazing and is SO helpful for the commetcial team.
Doesn't go un-noticed and we are extremely grateful! 🙂
❤️
2

KS, Product Success Manager
Apr 19th 2023
Huge huge thanks and claps for @Ira who has been leading the product track 2 work with grace and intelligence, and has engineered a banging CX mapping workshop 🚀 👏 🙌
🙌
6
👏
7
👸
6

MO, Support Specialist
Mar 12th
@Ira Working on finalising the help docs with updates of the new Feedback canvas and it's soooooooooooo clean. Awesome job to anyone else involved in the process! ❤️
🙌
7

MS, CMO
May 11th
I've just been hit my a compulsion to share some love for @Ira. I honestly think that ProdPad is looking soooo much nicer these days thanks to her design powers. 👩🎨 The UI feels elevated and fresher. Loving your work Ira.
🙌
6
❤️
7
💯
6

RC, Sales Manager
Aug 20th
Thanks @Ira the speed in which you're getting ideas from feedback down to sketches is amazing and is SO helpful for the commetcial team. Doesn't go un-noticed and we are extremely grateful! 🙂
❤️
2

KS, Product Success Manager
Apr 19th
Huge huge thanks and claps for @Ira who has been leading the product track 2 work with grace and intelligence, and has engineered a banging CX mapping workshop 🚀 👏 🙌
🙌
6
👏
7
👸
6

MO, Support Specialist
Mar 12th
@Ira Working on finalising the help docs with updates of the new Feedback canvas and it's soooooooooooo clean. Awesome job to anyone else involved in the process! ❤️
🙌
7

MS, CMO
May 11th
I've just been hit my a compulsion to share some love for @Ira. I honestly think that ProdPad is looking soooo much nicer these days thanks to her design powers. 👩🎨 The UI feels elevated and fresher. Loving your work Ira.
🙌
6
❤️
7
💯
6

RC, Sales Manager
Aug 20th
Thanks @Ira the speed in which you're getting ideas from feedback down to sketches is amazing and is SO helpful for the commetcial team. Doesn't go un-noticed and we are extremely grateful! 🙂
❤️
2

KS, Product Success Manager
Apr 19th
Huge huge thanks and claps for @Ira who has been leading the product track 2 work with grace and intelligence, and has engineered a banging CX mapping workshop 🚀 👏 🙌
🙌
6
👏
7
👸
6

MO, Support Specialist
Mar 12th
@Ira Working on finalising the help docs with updates of the new Feedback canvas and it's soooooooooooo clean. Awesome job to anyone else involved in the process! ❤️
🙌
7

MS, CMO
May 11th
I've just been hit my a compulsion to share some love for @Ira. I honestly think that ProdPad is looking soooo much nicer these days thanks to her design powers. 👩🎨 The UI feels elevated and fresher. Loving your work Ira.
🙌
6
❤️
7
💯
6

RC, Sales Manager
Aug 20th
Thanks @Ira the speed in which you're getting ideas from feedback down to sketches is amazing and is SO helpful for the commetcial team. Doesn't go un-noticed and we are extremely grateful! 🙂
❤️
2

KS, Product Success Manager
Apr 19th
Huge huge thanks and claps for @Ira who has been leading the product track 2 work with grace and intelligence, and has engineered a banging CX mapping workshop 🚀 👏 🙌
🙌
6
👏
7
👸
6

MO, Support Specialist
Mar 12th
@Ira Working on finalising the help docs with updates of the new Feedback canvas and it's soooooooooooo clean. Awesome job to anyone else involved in the process! ❤️
🙌
7

MS, CMO
May 11th
I've just been hit my a compulsion to share some love for @Ira. I honestly think that ProdPad is looking soooo much nicer these days thanks to her design powers. 👩🎨 The UI feels elevated and fresher. Loving your work Ira.
🙌
6
❤️
7
💯
6

RC, Sales Manager
Aug 20th
Thanks @Ira the speed in which you're getting ideas from feedback down to sketches is amazing and is SO helpful for the commetcial team. Doesn't go un-noticed and we are extremely grateful! 🙂
❤️
2

KS, Product Success Manager
Apr 19th
Huge huge thanks and claps for @Ira who has been leading the product track 2 work with grace and intelligence, and has engineered a banging CX mapping workshop 🚀 👏 🙌
🙌
6
👏
7
👸
6
Stories
Stories
Stories
A few deep dives into projects I'm particularly proud of. From B2B roadmaps to running a medieval combat club – turns out good process works everywhere.
A few deep dives into projects I'm particularly proud of. From B2B roadmaps to running a medieval combat club – turns out good process works everywhere.
User research
Discovery
Prototype testing
Flexibility Without Compromise
Flexibility Without Compromise
Flexibility Without Compromise
How we redesigned ProdPad's roadmapping experience to reduce reporting friction and win more deals while staying true to it's unique product philosophy.
How we redesigned ProdPad's roadmapping experience to reduce reporting friction and win more deals while staying true to it's unique product philosophy.
How we redesigned ProdPad's roadmapping experience to reduce reporting friction and win more deals while staying true to it's unique product philosophy.



Design Systems
Technical UX
Design Once, Scale Forever
Design Once, Scale Forever
Design Once, Scale Forever
How we boosted integration setup completion by 24% and created a reusable template that shipped 4 more integrations without design support.
How we boosted integration setup completion by 24% and created a reusable template that shipped 4 more integrations without design support.
How we boosted integration setup completion by 24% and created a reusable template that shipped 4 more integrations without design support.


Growth
Experiment design
Building a Sports Club Like a Startup
Building a Sports Club Like a Startup
Building a Sports Club Like a Startup
How I doubled club membership through systematic growth experiments and data-driven onboarding optimisation.
How I doubled club membership through systematic growth experiments and data-driven onboarding optimisation.
How I doubled club membership through systematic growth experiments and data-driven onboarding optimisation.


Gallery
Gallery
Gallery
Bits and pieces from other projects. Which story should I tell next?
Bits and pieces from other projects. Which story should I tell next?
Saving Time and Focus with Side Peeks
Saving Time and Focus with Side Peeks
Created a more efficient way of viewing linked resources that reduced time-to-task by up to 6 seconds for 3 out of 5 key flows, and boosted resource linking activity by 21%.
Created a more efficient way of viewing linked resources that reduced time-to-task by up to 6 seconds for 3 out of 5 key flows, and boosted resource linking activity by 21%.



Onboarding Flow Updates
Onboarding Flow Updates
Re-designed the new user dashboard that boosted the onboarding task completion by 10.8%.
Re-designed the new user dashboard that boosted the onboarding task completion by 10.8%.






Classified Products
Classified Products
Designed an enterprise permissions feature that retained a major customer and doubled their account value.
Designed an enterprise permissions feature that retained a major customer and doubled their account value.



Component Library v0.5
Component Library v0.5
Built the foundation for a Figma component library based on an existing UI audit, improving design team velocity and consistency.
Built the foundation for a Figma component library based on an existing UI audit, improving design team velocity and consistency.



Seamless AI Assistance
Seamless AI Assistance
Worked on the CoPilot chat UI and embedded AI interactions that feel native to ProdPad's existing interface patterns.
Worked on the CoPilot chat UI and embedded AI interactions that feel native to ProdPad's existing interface patterns.
Wall of love
Wall of love
Wall of love
"Big mushy post to share some 💙 for Ira – not only she's smashing out some 👌 design updates, but also consistently thinks 10 steps ahead, adjusts priorities, and manages dependencies. She's upped our speccing game so much recently, too! It's a pleasure to see her grow in all areas 🤩"
— KKG, Head of Product
"I applaud to Ira's attention to detail and thoughtful approach to design. I have never felt that something's been designed in a certain way just because it looks nice – it's always done using proper methods and with much consideration applied to it."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
"Ira was a design team representative for the production of the Chancellor's economic update report – and she was a pleasure to work with throughout. Clear, assertive, efficient and supportive, focused on getting the job done right to the end. I especially appreciated her encouraging words as we all began to flag towards the end of the evening. Thanks, Ira!"
— RN, Head of Content
"A big thanks to Ira for owning the Remote workflow process for InCopy. She's given much thought to how it should work and spoke to a lot of people to ensure the solution is efficient and works well for everyone involved. The documentation is clearly written with lots of useful screenshots. Top work!"
— MJ, Creative strategist
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
"Big mushy post to share some 💙 for Ira – not only she's smashing out some 👌 design updates, but also consistently thinks 10 steps ahead, adjusts priorities, and manages dependencies. She's upped our speccing game so much recently, too! It's a pleasure to see her grow in all areas 🤩"
— KKG, Head of Product
"I applaud to Ira's attention to detail and thoughtful approach to design. I have never felt that something's been designed in a certain way just because it looks nice – it's always done using proper methods and with much consideration applied to it."
— Anonymous 360 Feedback
"Ira was a design team representative for the production of the Chancellor's economic update report – and she was a pleasure to work with throughout. Clear, assertive, efficient and supportive, focused on getting the job done right to the end. I especially appreciated her encouraging words as we all began to flag towards the end of the evening. Thanks, Ira!"
— RN, Head of Content
"A big thanks to Ira for owning the Remote workflow process for InCopy. She's given much thought to how it should work and spoke to a lot of people to ensure the solution is efficient and works well for everyone involved. The documentation is clearly written with lots of useful screenshots. Top work!"
— MJ, Creative strategist
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
"Big mushy post to share some 💙 for Ira – not only she's smashing out some 👌 design updates, but also consistently thinks 10 steps ahead, adjusts priorities, and manages dependencies. She's upped our speccing game so much recently, too! It's a pleasure to see her grow in all areas 🤩"
— KKG, Head of Product
"I applaud to Ira's attention to detail and thoughtful approach to design. I have never felt that something's been designed in a certain way just because it looks nice – it's always done using proper methods and with much consideration applied to it."
— Anonymous 360 Feedback
"Ira was a design team representative for the production of the Chancellor's economic update report – and she was a pleasure to work with throughout. Clear, assertive, efficient and supportive, focused on getting the job done right to the end. I especially appreciated her encouraging words as we all began to flag towards the end of the evening. Thanks, Ira!"
— RN, Head of Content
"A big thanks to Ira for owning the Remote workflow process for InCopy. She's given much thought to how it should work and spoke to a lot of people to ensure the solution is efficient and works well for everyone involved. The documentation is clearly written with lots of useful screenshots. Top work!"
— MJ, Creative strategist
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
"Big mushy post to share some 💙 for Ira – not only she's smashing out some 👌 design updates, but also consistently thinks 10 steps ahead, adjusts priorities, and manages dependencies. She's upped our speccing game so much recently, too! It's a pleasure to see her grow in all areas 🤩"
— KKG, Head of Product
"I applaud to Ira's attention to detail and thoughtful approach to design. I have never felt that something's been designed in a certain way just because it looks nice – it's always done using proper methods and with much consideration applied to it."
— Anonymous 360 Feedback
"Ira was a design team representative for the production of the Chancellor's economic update report – and she was a pleasure to work with throughout. Clear, assertive, efficient and supportive, focused on getting the job done right to the end. I especially appreciated her encouraging words as we all began to flag towards the end of the evening. Thanks, Ira!"
— RN, Head of Content
"A big thanks to Ira for owning the Remote workflow process for InCopy. She's given much thought to how it should work and spoke to a lot of people to ensure the solution is efficient and works well for everyone involved. The documentation is clearly written with lots of useful screenshots. Top work!"
— MJ, Creative strategist
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
"Big mushy post to share some 💙 for Ira – not only she's smashing out some 👌 design updates, but also consistently thinks 10 steps ahead, adjusts priorities, and manages dependencies. She's upped our speccing game so much recently, too! It's a pleasure to see her grow in all areas 🤩"
— KKG, Head of Product
"I applaud to Ira's attention to detail and thoughtful approach to design. I have never felt that something's been designed in a certain way just because it looks nice – it's always done using proper methods and with much consideration applied to it."
— Anonymous 360 Feedback
"Ira was a design team representative for the production of the Chancellor's economic update report – and she was a pleasure to work with throughout. Clear, assertive, efficient and supportive, focused on getting the job done right to the end. I especially appreciated her encouraging words as we all began to flag towards the end of the evening. Thanks, Ira!"
— RN, Head of Content
"A big thanks to Ira for owning the Remote workflow process for InCopy. She's given much thought to how it should work and spoke to a lot of people to ensure the solution is efficient and works well for everyone involved. The documentation is clearly written with lots of useful screenshots. Top work!"
— MJ, Creative strategist
"Ira's top strength is her ability to think big and small – she's equally great at both jumping on tiny UI tweaks and taking on big concepts, thoroughly thinking through how they fit into the bigger picture of the product, asking all the good questions, and never settling for half-baked solutions."
— Anonymous 360 Feedback
"Well done to Ira in our design presentation today. She's done a great job talking about the platform benefits and the possibilities it offers – this could potentially open up a commercial conversation with this client in the future."
— CDA, Project manager
About me
About me
Currently: teaching myself micro animation, tinkering with AI, and dipping my toes into public speaking.
When I'm not designing, you can find me sword fighting, navigating woodland trails with a compass, or chilling at home with my cat.
Currently: teaching myself micro animation, tinkering with AI, and dipping my toes into public speaking.
When I'm not designing, you can find me sword fighting, navigating woodland trails with a compass, or chilling at home with my cat.






Representing the UK at Buhurt International World Cup 2025, Hungary
Representing the UK at Buhurt International World Cup 2025, Hungary
Let's chat –
I've got some good stories!
Let's chat –
I've got some good stories!
Speaking at
UX Camp Brighton 2023
Speaking at
UX Camp Brighton 2023
And this is Toast
And this is Toast
About me
Currently: teaching myself micro animation, tinkering with AI, and dipping my toes into public speaking.
When I'm not designing, you can find me sword fighting, navigating woodland trails with a compass, or chilling at home with my cat.



Representing the UK at Buhurt International World Cup 2025, Hungary
Let's chat –
I've got some good stories!
Speaking at
UX Camp Brighton 2023
And this is Toast
